For a team looking to grow holistically, engaging leaders and the entire team in hiring, Covey is a no-brainer
Clearbit develops business intelligence to help companies find more information about customers in order to increase sales and reduce fraud. With their data and platform, they help teams not only identify their engaged prospects but also apply the precise targeting and personalization that could mean the difference between a conversion and a missed opportunity.
The number one pain point Clearbit had when they first met Covey was that they were a small recruiting team. They had one recruiter who was recruiting across the org, and it didn’t help that Clearbit was growing very quickly.
Clearbit has seen a lot of growth in the past three years since Brianna, their Head of People joined. When she first joined, Clearbit was about 40 people. With great processes and financial stability, they are at about 180 people now without having to take on additional outside funding.
Since Clearbit has been working with Covey, they've moved from a San Francisco-dominated company to be fully remote and their company has tripled in size.
One of the important things that changed for Clearbit is that they were growing a lot on their sales and marketing side. They had a pretty robust engineering team when they started. So they really focused a lot of that growth on the sales and marketing side with Covey. That has switched recently. Now they've got a lot of focus on the engineering side and Covey is still delivering value.
Outcome with Covey
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From Sales to Engineering - Covey is a universal tool for all
Covey was something that was so universal, as it was able to drill down into the different functions they were looking for. The tools that Clearbit was using prior to Covey, or the recruiters they were using prior to Covey, were very specific to functions. Now that they were seeing growth across the board, they needed a tool that was universal as well.
Clearbit’s senior leadership embracing Covey and seeing great results
Their Chief Product Officer, Andrew O’Neal, would source for candidates and their response rate would be 3X of what a recruiter would typically get. What’s most amazing was that their CTO, Harlow Ward, sourced and hired a VP of Engineering through Covey.
Data Activation Platform
Clearbit Company Highlights
Clearbit helps companies discover, engage, and convert their most valuable customers.
“There is no way I would have been able to scale the team, being the only person sourcing and doing outreach to candidates, without Covey. And we just weren't ready to bring in another recruiter at that time.”
Covey enables Clearbit to build its strong recruiting culture with great ownership from hiring managers
Today, Clearbit has an approximate ratio of 1:7 when it comes to recruiters versus hiring managers using the Covey platform. That’s a testament to how strong the culture of involving hiring managers in recruiting has become!
Covey’s LinkedIn integration - being able to send email directly from LinkedIn was a huge time saver for Brianna and the team.
At the beginning, there was upfront coaching on the recruiters’ part to show hiring managers how to go through that motion. And after that, hiring managers were so fast at it because Covey is so intuitive.
Ramping up DEIB Initiatives
From sourcing at the top of the funnel to optimizing the content of the outreach campaigns, and then using data to track their efforts, Clearbit was able to target a larger group of people and saw a lot more diverse applications and teammates come through the door.
The team started pulling a lot of data to watch candidates move through the pipeline from Lever. They wouldn't have had access to that data if they were just sourcing through LinkedIn directly. Being able to actually see race or gender helped them action on the data.
Once, the team had a sourcing session and a hiring manager told Brianna - “Well, this just changed the game for us.” The new filters that Covey built enabled the team to add 25 female engineers to their outreach campaign, tackling DEIB right from the top of the funnel.
Covey’s referral tool is crucial to unlocking employees’ networks
Covey’s referral tool was the main reason Clearbit was able to pull in employees’ connections. Hiring managers were then able to go through everybody's connections, filter by function or role, and then reach out to whoever looked promising and see if they would be interested in a chat.
Covey was able to centralize all of Clearbit’s employee network, so the team could sift through them together.
The referral portal and network were incredibly helpful for us to get warm leads when Clearbit didn’t have the brand awareness it does today