As the market became more competitive, we needed to be more strategic in how we find candidates. Cold sourcing wasn't giving us the volume that we needed.

Hallie Byers, Senior Recruiter at Miro


How Covey became Miro’s MVP by decreasing time to close by 400% for hard-to-fill roles

Miro needed a recruiting platform to help with the lack of volume that cold sourcing was bringing in. They needed a powerful tool to uplevel their speed, glean powerful insights, and infuse employees’ referral networks into the recruiting pipeline every step of the way. They also required an outreach solution to engage candidates.

This is the story about how Covey made an immediate impact and engrained itself in the recruiting culture at Miro - from its technical teams to business teams and international teams.

Hyper-scale requires a different approach to hiring

Miro is an online collaborative whiteboard platform that enables distributed teams to work effectively together, from brainstorming with digital sticky notes to planning and managing agile workflows.

Today, Miro is a mission-critical platform. Miro’s technology enabled real-time co-creation like never before as the entire world went remote in 2020, with some virtual whiteboards being used simultaneously in more than 40 countries. It has been two years of hyper-scale and colossal innovation for the company, passing the milestone of 10 million global users and growing more than 800% in revenue.

Since implementing Covey, Miro has seen

  • The team close on hard-to-fill roles in 20% of the typical time taken (1 month versus 5 months) through Covey’s referral network platform.
  • A 3-week reduction until recruiter hits productivity average, which translates into an additional $45K per new recruiter.
  • Recruiters send a sequence of emails and drip campaign to candidates with just one click, getting them into their funnels 10X faster.

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